index / Paid Media
Media Planning & Buying
every channel arguing for its budget on the same scorecard.
3 scopes · $299–$449 · one-time
Media Planning & Buying — Paid Media
The brief
When the budget spans search, social, display, print, and a sponsorship your CEO loves, somebody needs to own the whole map. That is this service: one media plan, one set of objectives, every channel arguing for its budget with the same scorecard.
We plan the quarter against your funnel math, then buy against rate cards we have spent years learning to discount. Every placement is reconciled against delivery: what ran, where, and what it earned. No make-goods discovered three months late.
At the close you get a single report a board can read, and a planning session where we defend the next allocation with evidence. We are channel-agnostic: if the billboard outperforms the podcast, the billboard gets the money.
the ladder / 3 rungs / $299–$449
- aStarter$299one quarter, up to 3 channels, plan and reconciliation
- bGrowth$399one quarter, up to 6 channels including offline, rate negotiation
- cPro$449one quarter, unlimited channels, 2 markets, and a planning session with your board
Each rung states what it buys, in this service’s own units. Every rung is a fixed price with the deliverables listed in the panel; pick the rung before you pay and it never moves after.